Design & Brand Services for Corporate Advisory and M&A businesses
At Mandastory, we help you to increase your clients’ appeal to buyers and improve the quality of your transaction materials with our high quality, discreet services that speak directly to investors’ expectations.
Our Services
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Information Memoranda
We’ll take your notes and data and create top-tier Information Memoranda or Sale Prospectuses, with prices starting at £50 per page. Our service merges expert design with your client’s corporate identity, featuring custom layouts and high-quality graphics that captivate investors. For urgent needs, our 24-hour express service delivers without compromising quality.
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Brand Refresh & Visual Identity
Before selling a property, you'd refresh the paint; similarly, we rejuvenate your client’s brand pre-exit. Many neglect their visual identity, deterring investors. Our tailored refresh services update their visual identity to current market trends, attracting prospective investors. We streamline the process, minimising disruption and enhancing market presence effectively.
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Video Content & Promos
Engage your potential investors with our bespoke video production services. We produce captivating pre-NDA teasers, detailed post-NDA exec summaries, as well as full video Information Memoranda that highlight your client’s unique strengths through interviews, captions and motion graphics. Our tailored visual narratives help your client stand out and drive key investment decisions.
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Copywriting
Maximise your Information Memorandum's impact with our expert copywriting service. We’ll interview key stakeholders (acting as your inhouse resource if preferred) to capture everything we need to write a comprehensive story of the business, crafting copy that complements visuals and highlights the areas of key strategic value to potential investors.
About us
Mandastory was founded by Ian Davies, who brings over a decade of direct industry experience in helping Corporate Finance and M&A businesses. He’s also been through a multi-million pound acquisition himself so really understands the industry from all angles. Under his guidance, we are dedicated to delivering excellence and precision in all our services, helping you to build brand premia and close more deals with confidence. Our commitment is reflected in every project we handle, ensuring your client is always presented at its best.
“The difference between Mandastory and other designers is that they just get it. I don’t have to spend time explaining the difference between EBIT and EBITDA, I just send over my notes and get a pro-quality document back.”
- Associate Director, UK-based Finance Firm
Discretion assured
We understand the importance of confidentiality to the investment process. Our services are designed to operate under strict Non-Disclosure Agreements (NDAs) and with complete anonymity. Often, your clients may not be aware of our involvement; when necessary, we seamlessly integrate into your team on a white label basis. This approach ensures that while we bolster your capabilities, your proprietary relationships and information remain protected, maintaining the integrity and trust you have built with your clients. To further protect you, we never name our clients that we work with (although we guarantee you’ll have heard of them) or use the work we create to promote ourselves. That’s why the IM samples below are “dummies”, designed to show our capabilities not our client roster.
“Working with Mandastory is like having your own ghost writer/designer/filmmaker. They make us look good and take none of the glory”.
CEO, UK-based Corporate Advisory
Please note that the videos showcased below are not from companies that have undergone an investment or sale process, as confidentiality agreements prevent us from sharing such specific instances.
Brand & Visual Identity
As part of a wider rebranding project, we developed a new name, brand and visual identity that is much better aligned to their target audience and feels much more contemporary.
Video IMs and Promos
This video is a great example of the style and tone that we create for our customers. We specialise in creating “talking heads” that really deliver important messages.
“Mandastory feel like part of my team - we have enough to do when we are onboarding a new client, so it’s great to know that they’ll take care of all the pretty stuff”
— MD, HONG KONG INVESTOR CONSULTANCY
Design and Brand Insights
FAQs
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Mandastory provides confidential design and branding services tailored for CAs and M&A consultants, including the design of Information Memoranda (IMs), copywriting, video IMs, Pre-NDA teasers, Post-NDA summaries, and branding refresh services.
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We can develop a comprehensive IM by working directly from notes and spreadsheets provided by you, or optionally, we can conduct interviews with your client to gather necessary information, ensuring a detailed and professionally crafted document.
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A Video IM covers all the essential information found in a traditional written IM but presents it in an engaging, multimedia format. This approach can significantly enhance investor engagement and interest in your client’s offering.
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Pre-NDA teasers are short, anonymised videos designed to spark investor interest without revealing your client's identity. Post-NDA summaries provide a brief overview of the business seeking investment, including key details that entice further inquiry from potential investors.
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Our branding refresh service involves updating and refining your client’s brand aesthetics and messaging, which is especially crucial for businesses looking to exit. This service helps elevate the perceived value of the business, making it more attractive to potential buyers or investors. The service varies depending on client needs, but most often will include refreshing/updating the company logo. It can also include rewriting the company values and purpose, and even renaming the brand.
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Confidentiality is paramount in our operations. We adhere to strict NDAs and ensure that all communications and materials are handled discretely, often working anonymously as an integrated part of your team. We never name the clients that we work with or promote the work we have created - this has allowed Mandastory to build enormous trust within the M&A community.
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We charge a flat rate of £50 + VAT per page for IM creation, which includes up to 5 rounds of amends. Depending on circumstance, we can also provide an express 24-hour delivery service for £75 + VAT per page. Video IMs are quoted per project but typically cost about 50% more than a traditional IM - however in our experience this investment is very worthwhile thanks to the higher level of engagement that this media offers. Branding projects are quoted according to requirements, typically starting at £3500 + VAT.
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Depending on amends and feedback, an average IM takes 5 to 7 days to create. We also offer an express 24 hour service. Branding projects vary by scope but we usually work to tight deadlines and are comfortable in delivering simple brand refreshes in 3 weeks.
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Upon completion and full payment, all rights to the materials produced are transferred to you, allowing unrestricted use to support your client’s goals.
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Yes! Although we prefer to work in Adobe CC and deliver a final PDF, we recognise that some customers need to evolve the document during the investment process. We can set up the document and/or create it in Canva or PandaDoc, allowing you to import it into your existing subscription. Alternatively we can also create the document/presentation in MS PowerPoint. Please note that we advise our clients to avoid using MS Word.
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To find out more or to initiate a project, you can contact us through our website - just click on "Book an intro chat". We can then set up a preliminary discussion to understand your needs and outline how we can assist you. Alternatively if you are in Edinburgh you are welcome to pop into our office, located at 100B Constitution St, Edinburgh, EH6 6AW
Ready to upgrade your offering to clients?
Contact us.
hello@mandastory.com
+44 7768 520329
100B Constitution St
Edinburgh, EH6 6AW